Roxell cookie Statement

1. General

The website is made available by Roxell BV, a private limited company under Belgian law with its registered office at Industrielaan 13, 9990 Maldegem, registered with the Crossroads Bank for Enterprises under number 0401.007.106 (Ghent Register of Legal Entities, division of Ghent).

This cookie statement for the Website provides information on the various types of cookies and similar technologies and why we use them. The information below is intended to provide you with a better understanding of what cookies are and the role they play when you visit our Website.

While we have reached agreements with other companies that use cookies on the use of their cookies, we do not have full control over what they do with those cookies. We therefore ask that you read their privacy and cookie statements, where these are referred to in this Cookie Statement.

Cookies can collect Personal Data or other data, including the IP address of the device you are using, so please read this Cookie Statement in conjunction with our Privacy Statement.

2. Consent

When you first visit our Website a popup message appears explaining the cookies. You can also use this popup window to state which cookies you consent to being installed on your device.

You can revoke your consent to our use of cookies at any time. Should you wish to delete or deactivate  the cookies that are installed on your device, please follow the instructions under point 5.

3. What are cookies?

A cookie is a small file that is transmitted together with pages of the Website and that is stored by your browser on the hard drive of your device. The information stored therein can be retransmitted to our servers when you next visit the Website.

When we refer to cookies in this Cookie Statement, we also refer to comparable (tracking) technology, such as pixels.

A distinction is drawn between permanent and temporary cookies on the one hand and direct and indirect cookies on the other.

Permanent and temporary

Cookies are permanent when they remain on the user’s device even after the browser is closed; temporary cookies disappear the moment the user closes the browser. 

We are able to recognise you when you revisit our Website through permanent cookies. That means the Website can be set to your personal preferences, such as your choice of language. We also use a cookie to remember that you consented to a cookie being installed on your device, which means you do not need to re-input your preferences each time you visit, saving you time and making it easier to use our Website. Permanent cookies can be deleted using your browser settings.

We can see which parts of the Website you viewed during your current visit through temporary cookies, allowing us to adjust our service, insofar as is possible, to the browsing behaviour of our visitors. These cookies are automatically deleted as soon as you close your web browser.

Direct and indirect cookies

We distinguish between direct and indirect cookies according to their origin. Direct cookies are transmitted by the Website itself, while indirect cookies or third-party cookies originate with third parties. 

Functional and analytical cookies

Functional cookies are required to provide a function that you expressly requested, such as remembering your choice of language. 

Analytical cookies allow for information to be analysed, such as the number of visitors to a website. 

4. What cookies does the website use?

When you visit our Website cookies are installed on your device for various purposes. These cookies can serve a functional or an analytical purpose (Google Analytics and Google Tag Manager). By installing these cookies personal data is processed, such as your IP address, so please also read our Privacy Statement.

The following functional and analytical cookies or similar technologies are used on our Website:


Google Analytics and Google Tag Manager

The functional cookies (permanent and direct) on the Website register the preferences (such as choice of language) that you provided and recognise you when you revisit the Website. The functional cookies mean that you do not have to reinput your preferences each time you visit, making the Website easier to use. You can delete these functional cookies using your browser settings. Please see the instructions under point 5.

Google Analytics

We use Google Analytics to monitor how users use the Website and we receive reports in that respect, with cookies installed for that purpose. This information is transmitted to and stored by Google on servers in the United States. Google asserts that it complies with the Privacy Shield principles and is a part of the Privacy Shield programme of the US Department of Commerce. This means that a suitable protection level is in place with respect to processing any Personal Data.

Google uses this information to monitor how our Website is used so that it can issue reports to us on the Website. We have installed Google Analytics with privacy-friendly settings. This  means that, among other things, the IP address is pseudonymised before it is provided to Google. Furthermore, we have entered into a data processing agreement with Google under which Google is permitted to provide your data to third parties or to use it for other Google services. We have set the maximum storage period for the cookies used through this service at 26 months. This means that, at the conclusion of that period, the data can no longer be accessed. The processing of your Personal Data using Google Analytics is based on our legitimate interest in obtaining general statistics pertaining to our Website visitors.

For further information, please see the Google privacy policy, as well as the specific Google Analytics privacy policy. If you do not wish information on your Website visit to be transmitted to Google Analytics, you can download and install the Google Analytics Opt-out Browser Add-on here

Google Tag Manager

We also use Google Tag Manager (abbreviated “GTM”), to manage all tags of our Website via one user panel. GTM is an extension of Google Analytics and collects data on the number of times that a visitor visits the Website, as well as the dates of the first and the last visit. This data is used by Google Analytics (see also above: Google Analytics).

5. Deleting and disabling cookies

Most internet browsers are set so that they automatically accept cookies. However, using your device's browser settings, you can delete cookies already installed and prevent new ones from being installed. The manner in which this is done is different for each browser, so where necessary please refer to the help section of your browser or use the following links to see the browser manuals: Internet Explorer, Mozilla Firefox, Chrome and Safari.
At Your Online Choices you can state which companies may and may not capture your browsing behaviour.

Please note: If you delete or decline cookies you may not be able to use all of the Website's functions.

6. Amending this cookie statement

This Cookie Statement can be amended if our services or the applicable legislation require such. New applications could be introduced under which we shall collect or wish to use your data in a different manner. We shall announce any such amendments on our Website and alter the date at the top of the Cookie Statement. Where required, we shall once again request your consent. 

We also recommend that you consult our Cookie Statement at regular intervals so that you are aware of any amendments thereto.

Previous versions of our Cookie Statement shall be stored in our records and you can request them at any time by emailing